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eMarketing Solutions Group, Inc. has put together several key travel industry personnel who are working to develop ASK (Agents Sharing Knowledge) into the most comprehensive travel agent resource and networking site on the internet. The site was built with input from an agent advisory board that included travel agents with a wide range of experience both as home based and storefront agents. Education will continue to be a focus of the site. All sales and marketing tools available to ASK members will be free to all travel agents.


Key Personnel:


Michael Goldberg - President and co-Founder of eMarketing Solutions Group

Michael has over 10 years experience developing and implementing electronic marketing services exclusively for the travel industry. eMarketing Solutions Group has developed custom marketing programs for many leading travel suppliers including Sandals, MLT Vacations, Silversea Cruises, Carnival Cruise Lines, Isram and Carey International. All of the custom programs have been focused on providing software tools that would enable travel agents to market the suppliers' products more efficiently. Michael has served on the technology and marketing committees for the Caribbean Tourism Organizations and has led technology forums at several travel agent trade shows around the country. One of his objectives in developing ASK is to make some of the technology solutions developed by eMarketing Solutions Group available to travel agents as a free resource for ASK members.



Penney Rudicil, ECC - Travel Agent Liaison

Penney is the owner of a home-based travel agency, The Travel Planner.  Over the years, her agency has become a boutique host agency because of her passion to help others.  Penney has been a respected member of the travel agent community for many years.  She is the president of Travel Agent Success, Inc., currently a member of the Travel Agent Advisory Board for CLIA, and writes a monthly column for Agent@Home magazine.


Believing that education, support and networking are the foundation of success, Penney has dedicated the past few years to facilitating seminars@sea, speaking at conferences, and leading workshops, as well as working with agents and agencies on various training programs.  


Penney says "I am honored to have been asked to be part of the development and growth of this unique travel agent website.   My passion has always been helping others to achieve their dreams, whether that be helping a client plan the perfect vacation or working with a fellow travel professional in the success of their business!"


Penney has the important function of communicating with the ASK travel agent members and providing a forum to ensure that the needs of the professional agent are being represented in the content of the site.



John Hawks - Educational Programs Director

John is a longtime advocate for professional travel agents. He has serve d as president of the Association of Retail Travel Agents, senior vice president of the National Tour Association, and executive director of the Consumer Travel Rights Center. Also, he has edited four different magazines and written a dozen books and hundreds of magazine articles for consumer and trade publications.
John is in charge of coordinating the educational and training resources that will be available to all ASK members.